Leditup goes wireless

Last Thursday the team attended Wireless Stories. It was an interesting conference about new media in public space that mainly served us as inspiration source. Nearly all speakers showed examples of projects they were involved with so there was loads of eyecandy for all attendees.

The conference is an initiative by the Sandberg Instituut Amsterdam in collaboration with the Mediafonds, and is the start of the masterclass programme also organised by the two. They provide creatives with a platform to discuss and explore all forms of new media in the public space and the possibilities and restraints paired with the debate surrounding physical and virtual space. The rise of locative media and mediated localities marks an important shift in our understanding of digital boundaries and the world we perceive as ‘real’ – surrounding us.

The day itself was devided into 3 parts: The Public, Audiences and Interaction and Storytelling. For us the second part was most interesting, as we are still thinking of different ways to have our audience interact with our mobile screen from Dropstuff and the content provided by Sound & Vision. Here’s some of the stuff we’ve seen:

Click here to view the embedded video.

This project was realised by DUL (Center for Digital Urban Living) in Denmark. People were  able to interact with the projection by creating sentences out of words. The goal was to raise awareness and have people share their thoughts on environmental issues. This goals wasn’t exactly realised as people were merely ‘playing’ with the projection.

Click here to view the embedded video.

This Moodwall, designed by Illuminate Outdoor Media, was presented to us by Matthijs ten Berge. The project was realised in Amsterdam Zuid-Oost, where it was well received by the public. The wall interacts with passersby using colourschemes that follow them around. In 2009 the Moodwall earned Matthijs the prestigious Dutch Design award. Illuminate Outdoor Media is now working on a 70 meter long interactive screen for Amsterdam Zuid-Oost. Check it out here!

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