Last week was an exciting week for us. We launched our interactive installation at Festival Mundial in Tilburg and 2 days later were at the Golden Dot Awards in Amsterdam. As regular reader and follower of our project you’ve probably noticed our lobbying for votes these past few weeks. We’ve been spamming the social interwebs on a daily basis to get us closer to that price, the Golden Dot Public Award. Like the name suggests, the winner of this award is chosen by the public. Besides that we could enroll our project into one of these 5 categories:

• IAM Bright (nice entrepreneurship, good insight in the market)
• IAM Creative (most creative, the new big idea)
• IAM Usability (best user centered design with a brilliant usability)
• IAM Technical (most innovative, technical solution/application)
• IAM Social (best use of social media and marketing)

We were in the IAM Technical group and were judged by the head of IT @ Mobile Generation. WE WON! To be honest, we thought we would only have a real shot at the Public award. Surprised and very happy we walked onto the stage and claimed our prices. At the end of the evening the Public award was chosen. The organization showed everyone the realtime status of voting and there we were, on top! With nearly 800 votes! Crazy! The project that came in second place had around 450 votes so we won with a huge difference. Thanks to everyone who voted for us and special thanks to those of you who voted with more than 1 email address and forced their friends and family to vote as well. Your loyalty and dedication has brought us the award with all it’s fame and glory. After claiming this price on stage we planked in front of everyone to win our third award of the evening: the planking award. Presenter of the night had called on everyone to plank and disturbed as we became from all this happiness and adrenaline, we actually created a plank-stack on stage.

All in all it was a great night to celebrate the ending of the project and reflect on a successful launch at Mundial. Led It Up is very happy!

See below a picture gallery (courtesy to IAM) and check out Havana for a video of the night.