Is the Enhanced Ebook Really Dead?
By Silvio Lorusso, May 18, 2011
According to Evan Schnittman, Bloomsbury’s managing director of sales and marketing, enhanced content for narrative-based ebooks is dead. He announced at last month’s book fair: “Enhanced [ebooks] will have an incredibly big future in education, but the idea of innovation in the narrative reading process is just a non-starter.” Faber and Faber’s head of digital, Henry [...]