Crowdfunding: Determinants of Success and Failure
By INC Team, January 20, 2014
With popular crowdfunding platforms reporting millions of euros raised in just one year’s time, crowdfunding success might seem to come easy. Yet more than half of projects submitted on Kickstarter, one of the most prominent crowdfunding platforms, fail (Kickstarter stats). Why? Those who have crowdfunded know that to successfully raise the set amount of money is a [...]