Vito Campanelli and the Memetic Contagion of Aestheticized Objects

By Nicola Bozzi, March 11, 2011

Vito Campanelli's presentation of his own Web Aesthetics. How Digital Media Affect Culture and Society (published by NAi) was one of the few theoretical ones in a very visual and demo-ridden Video Vortex edition. In his work, the Italian scholar reduces important phenomena like social and peer-to-peer networks to their historical premises, laying the foundations for an organic aesthetic theory of digital media. His intervention outlined his conceptual framework, providing the common denominator to the examples analyzed in the book.