Ironic Attachment – If Irony Feels Ironic

A few days ago, at La Scuola Open Source, one of the things I discussed was the relationship between irony and precarity. Since it’s a common artistic rhetorical tool, questions about irony are frequent. Whenever this happens, I think of two opposite arguments about it. The first is by Mark Fisher, who in Capitalist Realism identifies irony as the typical expression of the post-modern condition, in which there is no way of engaging with societal issues. The second is by Franco ‘bifo’ Berardi, who in Heroes declares that irony must oppose the tragic seriousness of life under semiocapitalism.

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24/7 Work Ethic and the Superpowers of Accidental Irony

Today I read a short post by David Heinemeier Hansson, creator of Ruby on Rails. In his article, he describes how already in 2013, people at Basecamp were already were taking action against the 24/7 work lifestyle advertised by Microsoft. This even led to the implementation of a feature ensuring “that work stays out of your kid’s soccer game or your family’s movie night.” Now, after 3 years, Hansson is disappointed to find out that Microsoft’s promotional strategy hasn’t changed at all.

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The Religious Work Ethic of Spotlight

Mitchell Garabedian

Mitchell Garabedian

A few days ago, I watched Spotlight: in the movie, a group of investigative journalists from the Boston Globe struggles to reveal the systematic operations carried out by the Catholic Church in order to obscure the sheer magnitude of child abuses committed by priests. Spotlight is based on real facts that took place in 2001.

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Precarity Feels

Cassie Thornton's "debt visualization" method.

Last week I had the pleasure of attending the MoneyLab, a two days event focused on interventions and experiments with digital economy and financialization. One of my favorite speech was the one by Cassie Thornton from the Feminist Economics Department, entitled "Financial Literacy". Cassie began her talk by aptly describing the way in which a financial mindset is taught in schools through means of mathematical exercises. Cassie contended that these exercises encourage young students to adjust their desires to the financial means they have. Therefore, already in their early education, they have to face a form of financial realism.

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What is the Entreprecariat?

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[This is an early version of a text that appears in an updated form in my book Entreprecariat: Everyone is an Entrepreneur. Nobody is Safe, which can be purchased here.]

I would like to tentatively explain what I mean by entreprecariat. More accurately, I wish to indicate some directions for this term, since I conceive it as a "force field", a set of crossing vectors, rather than a crystallized object. Entreprecariat is a portmanteau that combines entrepreneurialism and the precariat. As such, it captures both as coexisting axes of a semiotic square of the social.

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(-: Mood-Hacking :-)

“The flip side of positivity is thus a harsh insistence on personal responsibility: if your business fails or your job is eliminated, it must be because you didn’t try hard enough, didn’t believe firmly enough in the inevitability of your success.” (Barbara Ehrenreich, 2009)

What’s the recipe of success? According to the dominant, yet invisible ideology we call Neoliberalism, all the necessary ingredients can be found and cultivated inside of the individual. The most important one of which is, to a great extent, attitude: if you really want it, you can and must have it. If the individual is all that matters, what’s the role of the outside world? The world is no less than your oyster, of course.

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